Rimowa Rimowa

The Original Bag comfortably guides you in pursuit of the moment and new daily experiences, even if only a block away. As part of the promotion of the Original Bag, we created a TikTok filter to translate this feeling into an accessible and shareble TikTok moment. On opening the filter, users could snap 4 pictures which were than generated in an overview of 4 polaroids set to different city backgrounds, each showing a different time of the day. The Original Bag was added to the overview as a paper cut out.