Beyond 03 Phygital Beyond 03 Phygital

The Beyond03 Collection is specifically designed and engineered to explore the intersection of physical and digital fashion while creating an immersive, value-added experience with real utility. The collection exists of 3 physical hoodie designs and 3 virtual layers which are projected onto the hoodie using NFC and AR technology. A virtual design appraoch shows physical prototyping of the fit could be reduced to a minimum. This added to a much more sustainble work flow by being able to test the fit with a combination of 3D and AR. Designed and coded in Amsterdam, made in Italy.